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☆ Black creators were instrumental in building TikTok. Now they fear they'll be hit the hardest by a ban.
▼ + stars: | 2024-05-01 | by ( Lindsay Dodgson | ) www.businessinsider.com time to read: +10 min

But largely, TikTok is a place Black creators found where they could thrive and reach new audiences and customers for their growing businesses. It wasn't that the content wasn't good, Ford said, it was that Instagram "just wasn't a place for Black creators, minority creators, to excel." Some Black creators suspected their Black Lives Matter content was suppressed in 2020 after George Floyd's death ignited a wave of protests. AdvertisementBlack TikTokers have also expressed an "undertone of anti-Blackness" in the platform's algorithm, where white creators benefited from the trends started by Black creators. AdvertisementThis is disheartening, Black creators told BI, because so many top trends and ideas come from their community.

Persons: —, Joe Biden, TikTok, Tenyse Williams, It's, Funmi Ford, Ford, Nya, I've, Étienne, Keith Lee, entrepreneurialism, Kahlil Dumas, Dumas, George Floyd's, Jalaiah Harmon, Black TikTokers, Williams, Imani Bashir, Bashir, We're, isn't Organizations: Service, Senate, Business, Consulting, University of Central, Columbia University, George Washington University, Pew Research Center, An, Free, Black, New York Times, Forbes, YouTube, BI Locations: University of Central Florida, Instagram, An Oxford, Atlanta

☆ On social-media, Black women's content is monetized and appropriated without paying tribute to the creators
▼ + stars: | 2024-03-05 | by ( Kara Alaimo | ) www.businessinsider.com time to read: +6 min

In the influencer world, Black female creators see their work co-opted without credit or apology. Kylie Jarrett, Ph.D., a scholar of media studies, refers to women content creators as "digital housewives," which is fitting because they often earn the same salary as stay-at-home moms: $0. Some of the most exploited people of all are Black women and girls who create content, then watch it get appropriated and monetized by others. They were eventually invited on the show via Zoom — but only after, you guessed it, social media outcry . The experience is so common among Black creators that in the summer of 2021, they went on strike to protest the practice of appropriating their work .

Persons: Kara Alaimo, —, Brittany Ashley, Ashley, cheekily, waitressing, BuzzFeed, Andrea Romo, Snapchat, Katie Feeney, Instagram, Kylie Jarrett, Mark Zuckerberg, Zuck, Jalaiah Harmon, Charli D'Amelio, Kourtney Kardashian, Jalaiah, influencers, TikTokers, Jalaiah wasn't, Jimmy Fallon, Addison Rae, Cardi, Mya Nicole, Chris Cotter, Rae, Mya, Elle, Chris, could've, Cornell, Brooke Erin Duffy Organizations: Women, Service, Globe, West Hollywood, YouTube, Facebook, Influencer, New York Times, NBA Locations: Eveleigh, West, Lowe's, Maryland, United States, Georgia

☆ Elon Musk laid him off. Now he’s aiming to build a social network that’s better than X
▼ + stars: | 2023-11-07 | by ( Clare Duffy | ) edition.cnn.com time to read: +17 min

They wanted it to be everything most social media struggles to be: positive, safe and inclusive. And as the user base of the platform now known as X splinters, so does Black Twitter, the community of Black users that was a big part of Twitter’s growth and culture. Legacy social media platforms have repeatedly failed to anticipate how their products might be manipulated or misused until something goes wrong. Alphonzo Terrell, co-founder of the social media app Spill, demonstrates how the platform works during an interview with CNN. CNNEven with AI content moderation models, other social media companies often fail to catch harmful content that makes it onto their platforms.

Persons: Alphonzo Terrell, he’d, Terrell – who’d, –, Elon Musk, Terrell, DeVaris Brown, “, ‘, ’ ” Terrell, who’s, Brown, Musk, ”, Maya Umemoto Gorman, …, ” Terrell, Brown —, Kenya Parham, weren’t, Elon, Maya Iman ‘, they’ve, “ That’s, Alphonzo Terrell “, Paul Barrett, they’d, it’s, — don’t, Jalaiah Harmon, Taylor Lorenz, Latoya Lee, ” Lee Organizations: New, New York CNN, Twitter, Elon, CNN, Spill, Washington Post, HBO, Showtime, YouTube, Intel, Cisco, Microsoft, NYU Stern Center for Business, Human, Apple, Kapor Center, Social, Mac Venture, Netflix, Disney, Amazon Prime, VH1, Pew Research Center, New York Times, California State University Fullerton Locations: New York, Los Angeles, Kenya, Spill, Georgia

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